The American Statistical Association represents an authoritative voice concerning the conduct of employee (and customer) surveys. At Converge, we are proud of our membership association with the ASA and recommend their materials and advice without hesittaion.

They produce (among other things), a set of pamphlets on survey research designed for those with more interest in what surveys can do than the statistics behind them. Nonetheless, the pamphlets address the statistical issues, concerns and limittaions of survey research. Valuable reading. They are offerred below with permission of the ASA.

Designing Questionnaires

Focus Groups

How to Collect Data

Judging Quality

Mail Surveys

Margin of Error

Planning the Survey

Pre Testing

Surveys

Telephone Surveys

Voice of the Employee
a complete employee survey research design and feedback system designed to ensure employee feedback is embedded in the organization.